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Marketing services for cleaning companies and maid services

Ask a cleaning company's owner where the marketing lives and the answer is scattered: a Maps entry edited by whoever had the password, a website with one page standing in for six towns, an ad login nobody can place. We work in two lanes, search and paid ads, and both are about placement. Somebody typing a job type next to a place name should reach something the company wrote itself and stands behind, whether that is a page of its own, a Maps profile or one of its ads.

Take a single lane or both. Every account stays under the company's name, and the owner's sign-off comes before anything goes up.

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Two lanes of work for the cleaning firm's marketing

Search work covers pages, listings and a rhythm for collecting reviews. Ad work covers Bing Ads (Microsoft Advertising), Meta Ads (Facebook and Instagram) and Google Ads campaigns, written around the work the company lists.
Pages and Maps

Organic Growth

A homeowner or an office manager types a search, and the page that opens is the one written for that very kind of cleaning in that very town. We write those pages, straighten the Google Business Profile behind them, set up a routine for gathering reviews and check what AI assistants say about the company.

The lightest search plan is set at $495 a month The pricing page shows it as a small box over Silver, Gold and Platinum; a note to us brings a walk through of its contents.

See how the pages get madeRead the search plans

What this plan hangs on your wall

  • A landing page apiece for every kind of visit and every town on your routes
  • A Google Business Profile read line by line and corrected
  • Duplicate listings found and merged into one
  • A monthly sheet that sorts calls and booking forms by where they began
Ad accounts

Paid Ads

A search for a maid service or an office cleaner can bring up an ad that mentions the visit and the town. We set the account up in your name, write the ads, rule out the wrong searches and send you the calls and forms received, while the platform itself bills you for the clicks.

One ad platform, run for you, is set at $895 a month The clicks are a separate line that each platform bills straight to your card, so the sum on the pricing page is our fee alone.

See how an ad account runsRead the ad plans

What this plan hangs on your wall

  • Ad copy and keywords drafted before any money is spent
  • A negative keyword list written to turn away work-seekers
  • Call and booking-form tracking set up from the start
  • A monthly summary of searches, clicks and inquiries

Matching a lane to a one-owner outfit, a two-route firm or an owner itching to advertise

A one-owner house cleaning outfit working a few neighbouring towns generally starts in the search lane. That means one page per town, one page per job type, a Maps entry whose details match the site character for character, and a habit of requesting reviews. Each of those is a hook that stays up while the plan runs.

A firm with a house route and an office route serves two kinds of searcher. One types house cleaning service near me; the other types commercial cleaning service. Each deserves a separate job-type page, and when ads join in, a separate ad group and tracking number per route.

An owner eager to advertise can open with the ad lane and nothing else, starting on one platform, with a second or third joining whenever the owner likes. Ads still need somewhere to land, which is why the site gets read before any ad is drafted. The website design work exists for companies whose pages are the thin spot.

Costs on the posted sheet, and what remains with the owner

Entry to the search side costs $495 a month and comes with 25 landing pages. Ad management opens at $895 monthly, and that covers a single platform. The rest of the ladder, meaning Silver, Gold and Platinum for search and two or three platforms for ads, is on the posted price sheet.

Treat the platform's click bill as a separate envelope. Google, Bing or Meta mails it to the company's own card, and ours arrives in another envelope beside it. An account opens without a startup fee, and the company signs no term. A hook comes down when the owner asks.

None of this touches the work inside a home or an office. We carry no keys and no codes, and we are never inside a client's building. We handle only whether a company can be found and reached. Ad platforms publish rules for service advertisers, and an owner is expected to read them before a campaign carries the company's name.

Questions about picking between the two lanes

Can a house cleaning firm take only the search lane or only the ad lane?

Either one alone is fine, and so is both. Plans for each sit on the posted price sheet, and picking up the second lane later is the owner's decision.

Does the search lane build the website for a maid service?

Silver covers pages and content around a site the company already has. A managed website comes only with Gold or Platinum; the website design page explains the arrangement.

Who drafts the wording of a cleaning company's ads?

We write the drafts from lists supplied by the company. A first read by the owner comes before anything moves, and an ad carries the company's name only after the owner agrees.

Name the lane you are weighing for your cleaning firm

Give us a brief description of the work you list, the area your crews cover and which lane interests you. Please leave client names and street addresses out.

What to put in the note and what to leave out

Name the kinds of cleaning you want to book more of, the towns on your route and how people reach you now. Please keep every client name, address, door code and entry detail out of the note.

Tell us about the company and its routes

Say which jobs you would like more of, which towns you serve and where your bookings arrive from at present. Keep it brief if you like; a human being answers every one.

Tick this box, choose a day from the list and a slot beside it, and our CEO's calendar keeps that window for you.

Choose your window

No window chosen yet. Set a weekday and a time above.

When your window arrives, our CEO dials the number typed above.

Get every hook holding its tool, then book the call

Name the visits you hope to add, such as weekly houses, offices or move-outs, and we will trace where each could appear in search results, on the map and in an ad.

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The wall of tools is a drawing, and it forecasts nothing